Flexible and Discrete: How Compass “Make Me Move” and “Private Exclusives” Can Work for You

Thinking of selling but just not ready to put your home on the open market yet – or even put it on the market at all? Compass programs like “Private Exclusives” and “Make Me Move” can help you achieve your dream price while offering both privacy and flexibility to you as a home seller in the Maplewood, Montclair, Millburn, and Morristown, New Jersey area.

Some sellers are ready to sell but not quite ready to be fully “out there” with the exposure of a property going on the MLS for all to see. A Compass Private Exclusive may be just the solution. An off-market exclusive is like a private club for homes. Some reasons why a seller might consider a private exclusive:

• They want privacy
• They want to test an aspirational price without creating an online track record of days on market or list price
• They want to allow buyers to purchase a home before they embark on a full array of spruce-ups
• They want to collect feedback from buyers before going out publicly with a listing
• They have valuable collections and do not want a lot of traffic through the house
• They want to create buzz before going out to the wider market

Using the Private Exclusive tool allows a seller to tap into Compass’s powerful network of agents and qualified buyers without being publicly searchable. It allows us to market your property within the Compass network of serious buyers who are looking for homes like yours. Buyers love the opportunity to see off-market inventory, given that market conditions are not providing many choices for them, and will sometimes pay a premium for access to these properties so they don’t have to compete with other buyers in this competitive market.

You may love your house and think you would never sell it, but there must be a price at which you would sell. Almost everyone has a price!  What if you could test that number and see if you could get it without putting your house on the market or listing your house with an agent? The Make Me Move program is ideal for people who are taking their time searching for their next dream home, or maybe are not sure they could afford to make that next move based on what they think the value of their home would be.

Here is how it works: Contact us to enter your dream/”Make Me Move” price into our private database of clients and friends. Rest assured, your name, contact information, and address will ALWAYS be completely private. Only we will have access to that. Here’s where it gets interesting! The general specs of your property and dream price will be searchable by other Compass agents who may have an ideal buyer match for you. If one of them contacts us, we would then discreetly reach out to you and see if the price and timing are right for you.

Here’s an example. Let’s say you have a 4BR house in Maplewood and you want to sell it for a dream number of $1.35 million. If you register your Make Me Move price in our database, a Compass agent who is searching on behalf of a buyer will see the names of other Compass agents who have contact with a 4BR home in Maplewood with a Make Me Move price entered. Your name and address will not be disclosed for confidentiality, but this will allow Compass agents to reach out to us with a reference number and see if there is a deal to be made.

Eventually, with the inclusion of this “shadow inventory” of private exclusives and potential sellers with Make Me Move prices, Compass agents will have access to thousands and eventually millions more listings than agents at any other firm.

As top realtors based in Short Hills, NJ, we are always looking for ways to tailor our marketing to suit your needs and timeframe. Reach out if you’d like to discuss your plans to buy or sell and how our exclusive tools can work to your advantage by emailing [email protected].

The Allison Ziefert Real Estate Group is a top-producing real estate team based at Compass in Short Hills, New Jersey. We are local market experts, specializing in real estate and homes in Maplewood, South Orange, Millburn/Short Hills, Montclair/Glen Ridge, West Orange, Morristown, and the surrounding New Jersey towns. We’ve also got you covered coast to coast with the best connections to top agents around the country in any market you are exploring. We are driven by earning great testimonials and referral business from happy clients.